Understanding the Difference Between ‘Campaign’ and ‘Workspace’

Campaigns are designed to reduce the friction of gathering stories - making it simple for anyone to start collecting voices and experiences with ease.

Workspaces are built for when you need to make sense of it all - helping you uncover themes, surface insights, and manage multiple story collection initiatives across your organisation.

🆓 Campaigns (Free)

  • Designed for lightweight storytelling and gathering
  • One active collection of stories .
  • Publicly visible campaign pages - great for awareness and engagement
  • Contributors share via a mobile-friendly link
  • No transcripts, no tagging, no analysis
  • No team roles or permission management

Campaigns are a great way to trial Folktale or run a small, open storytelling initiative.

💼 Workspaces (Paid)

  • Built for organisations and programs
  • Run and manage multiple story collections across projects and teams
  • Private and secure by default
  • Includes story transcripts, tagging, filters, and insights
  • Team permissions, contributor management, and branding
  • Ideal for reporting, MEL, advocacy, and long-term engagement

Workspaces provide the full power of Folktale — designed for teams who need to manage, analyse, and act on stories at scale.